MRA – MBA Analysis
Course: Market Research Analysis – Part B (Sep 2024)
The project involves conducting Market Basket Analysis using a thorough analysis of Point of Sale (POS) Data for providing recommendations through which a grocery store can increase its revenue by coming up with attractive combo & discounts.
Deliverables:
- Business Report
- Recency Frequency and Monetory (RFM) Analysis Workflow using KNIME.
- Python Notebook
Github: MBA Analysis – Refer to Project B
